The Head of the Foreign Office, Simon Fraser, Invited Steve to speak at their annual conference alongside David Cameron, William Hague and Seb Coe. Simon made sure every British Ambassador left with a copy of the book and writes:
I invited Steve to address the our 2012 Leadership Conference, the main annual event for all British Ambassadors abroad plus our senior leadership in London. He did an excellent job in energising the room with some highlights of his Future Engage Deliver model, and adapting it to our own Diplomatic Excellence agenda. He is an inspiring speaker with much to offer any organisation trying to develop its leadership capability.